WHO WE ARE

We are a global network of over 300 thought leaders with a common desire to "make sense of this new world". We came together in response to the first shocks felt during the COVID-19 pandemic, to discuss the impact of the crisis and the road ahead for people, business and society.

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Through this process we documented more than 60 candid perspectives from our members across professional domains, geographies and demographics.

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In sharing these perspectives we hope to stimulate wider conversations and move the dial on our ultimate goal: to make sense of the current pandemic, and more importantly, future Grey Swans.

Mission

The Grey Swan Guild makes sense of particular societal, cultural, economic, marketplace and workplace challenges for business leaders, policy makers, educators and curious others.

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Purpose

Our aim is to surface, inspire, and invite additional evidence-based observations, perspectives, contributions and opportunities from those who are committed to affect and influence positive change.

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Values

Collaborative

committed to the collective good
Purposeful

evidence-based, policy, humanity
Curious

critical, rational, optimistic, aware
Aspirational

can-do spirit, non-ordinary/innovative

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About our name

A “grey swan” is a term used to describe a potentially very significant event that is considered unlikely to happen but still possible. As there is a slight chance the event will occur, it should be anticipated, particularly as it could shake up civilization, the world economy, culture, marketplaces, workplaces and life.

A “guild” is an organization of persons with related interests, goals etc. especially one formed for mutual aid or protection.